Children’s Privacy Notice

Effective October 6, 2026 · Notice version 2026-10-06.2 · Operated by Kemp Advisory Group, LLC

Our promise to parents

This Children’s Privacy Notice explains how Kemp Advisory Group, LLC (“we”) handles information about children under 13 on kempbellacademy.com, including Kempbell Academy. We wrote it with the Children’s Online Privacy Protection Act (COPPA) and the FTC’s COPPA Rule in mind. It adds to our Privacy Policy. We apply the same protections to every child learner, including those 13 and older.

1. Who is collecting the information

Kemp Advisory Group, LLC (operating Kempbell Academy)
Tyler, Texas
[Mailing address and phone number — add before launch]
Email: hello@kempbellacademy.com

Parents can contact us at this address with any question about their child’s information.

2. Our kids’ areas and what each one collects

AreaWhat we collect about your child
Kempbell Academy gamesNothing. Scores stay in your own browser unless a parent signs the child in.
Kempbell Academy free practice (no learner profile)Nothing is sent to us. Progress stays in the open browser tab on that device.
Kempbell Academy Learning Membership (learner profiles)Only the items in section 3, and only after a parent creates the account and gives permission.

3. Kempbell Academy learner profiles: what we collect and why

A parent (18+) creates the account, confirms their email address with a one-time sign-in code, and adds each child in the Parent Center, which is protected by a 4-digit Parent PIN. Children never create accounts or enter an email.

InformationWhy we need it
From the parent: email address, a Parent PIN (stored only in scrambled form), consent records, and up to 2 extra email addresses you choose to receive progress reportsTo sign you in, protect the Parent Center, record your permission, and send the reports and notices you ask for
Child’s first name, typed by the parentSo your reports and emails say which child they are about. It is shown only to you (in the Parent Center, printed reports, and report emails) and is never shown on your child’s screens.
A nickname picked from our list (for example, “Sunny Bee”)So your child can find their profile and be greeted. Kids see only this nickname.
Avatar choice (a built-in picture such as a crown or star)So your child can recognize their profile
Grade (1–5)To show lessons at the right level
Learning activity: answers marked right or wrong, the hint level used, number of tries, lesson steps finished, check and quiz scores, active learning time (only while the page is open and your child is using it), Stars (with an earn-and-spend history), badges, and writing draftsTo save progress, choose the next lesson, suggest review, and show you progress reports and the Year-End Progress Report
Skill levels remembered for next year (only if you turn on “Remember for next year”): a list of skills and standards with their final levelSo Kempbell Academy can suggest review and a starting point in August
A random profile ID and technical data (such as IP address and browser type) received by our hosting providersTo keep the service running and secure. These are not used to contact your child or for advertising.

We do not collect: a child’s last name, email, phone number, photo, video, voice recording, address, school, birthday, location, government ID, or biometric information. Read-aloud uses your device’s built-in voice and never turns on the microphone. We don’t ask a child for more information than an activity needs.

Automated suggestions

Kempbell Academy uses your child’s answers to suggest the next lesson or skill to practice and to show internal progress levels to you. These suggestions are only for learning inside Kempbell Academy. They are not used for advertising or marketing and are not shared with anyone.

4. Who can see it

If we ever want to share children’s information with a third party for any other reason, we will first ask for your separate permission. You can agree to collection without agreeing to any sharing.

Friend Connection (optional, off unless you turn it on)

Rocketeer Connections lets your family connect with one other family you choose so the children can send each other encouragement and study messages. It is an optional paid add-on, it is off for every child until you turn it on, and it has its own separate permission step in the Parent Center.

  1. The parent creates an account and confirms their email address with a one-time code.
  2. Before adding any child, the parent reads a short summary of this Notice in the Parent Center (with a link to this full Notice) and checks a box confirming they are the parent or legal guardian and give permission.
  3. We record the permission (the parent’s account, the date and time, and the Notice version; no IP address) and send a confirmation email that explains how to review, delete, or withdraw permission.

Because children’s information used for the lessons stays inside Kempbell Academy and is not disclosed to third parties for their own use, we use this “email plus” method for the lessons. The optional features that show a child’s information to another family (Friend Connection and first-name display) use a stronger method, verifiable parental consent: they are available only to memberships with a card on file, even if the family is never charged (for example a promo code or a Family & Friends code). We check the card with our payment provider, and we record the method, the date, and the membership the permission relied on. If we make a material change to this Notice, we will ask for permission again before the change applies to your child.

Until a parent gives permission, Kempbell Academy works only as free practice, and nothing about the child is sent to us.

6. Your rights as a parent

At any time you can:

You can do this yourself in the Parent Center, or email hello@kempbellacademy.com. We respond to email requests within 10 business days and complete deletions within 30 days (deletions you make in the Parent Center happen right away). To protect your child, we will confirm that a request really comes from the parent on the account before we share or delete anything.

7. How long we keep children’s information

We keep children’s information only as long as it’s needed for learning. A school year runs from August 1 to July 31 (Central Time).

InformationHow long
Learning activity: answers, hints, tries, lesson steps, check scores, active learning time, Stars, badges, and draftsOne school year. Around June 15 we email you a Year-End Progress Report for each child. On July 1 we save that year’s report and delete all other learning activity.
Year-End Progress ReportsWhile the account is active, so you can view past years in the Parent Center. Deleted when you delete the child or the account, withdraw permission, or the account becomes inactive.
Child profile (first name, nickname, avatar, grade)While the account is active
Remembered skill levels (only with “Remember for next year” turned on; off by default)Saved on July 1 and replaced each July 1. Deleted right away when you turn the setting off.
Inactive accounts (no sign-in for 24 months)We email the parent a warning. If no one signs in within 30 days, we delete every child profile and all of their information.
When a parent deletes a child or withdraws permissionDeleted from our live systems right away. Backup copies kept by our database provider are erased within 30 days.
Consent recordsKept up to 3 years, to show permission was given or withdrawn. They contain the parent’s account, the date, and the Notice version, not the child’s information.

8. How we protect it

9. Rewards

Children earn Stars and badges for effort and progress (older “Points” became Stars, one for one), and can spend Stars in the “KA Shop” on cosmetic, in-app treats only (avatar frames and color themes). Children never see prices and can never buy anything. Parents can add bonus Stars from the Parent Center, and may also purchase optional “Star Gift” packs there with their own payment method; either way, to a child the Stars simply arrive as a gift from her parent — the learner experience contains no store, no prices, and no prompts to ask a parent to buy anything. Stars and KA Shop treats have no cash value and cannot be refunded for money. KA Shop treats are never shown to other children beyond the avatar friends already see. If your family uses Friend Connection, your child may share a few of their own Stars with a connected friend (at most 10 per friend per day, and only by giving — there is no way to ask for, request, or trade for Stars anywhere in Kempbell Academy); every share appears in both children’s Star histories, so both families can always see it. Parents can also set chores worth Stars; chore names are written by the parent and are visible only within that family. A child can see their Stars and a simple earn-and-spend history in “My Star Pack,” and parents can see the same. On July 1 we delete the year’s detailed Star history; the Star balance itself and any KA Shop treats are kept, like her avatar and nickname.

10. Changes

If we make a material change to how we collect, use, or share children’s information, we will notify parents by email, update the Notice version above, and ask for new permission before the change applies to their child.

11. Questions

Email hello@kempbellacademy.com. You can learn more about COPPA at the Federal Trade Commission’s website, ftc.gov.